promote-post
Promote Post
Write a promotional tweet for a published article. The tweet is a teaser — it opens the story, not summarizes it.
Core Philosophy
The article is a block of cheese. The tweet is also part of that same cheese — not a label on the packaging, not a description on the shelf. It's the first bite.
The tweet and the article should feel like one continuous piece. When a reader goes from the tweet to the article, the transition should be seamless — as if they were already inside the story and simply kept reading. There is no "In this article I talk about..." because that language creates a boundary between the tweet and the content. The tweet IS the content. It just happens to be the part that lives on the timeline.
A summary tells readers what the article says so they don't have to click. The tweet we want makes readers feel like the story has already started, and the link is where it continues. The reader should feel pulled forward, not informed.
Workflow
Step 1: Get the Article
The user provides a URL (Substack, X Article, blog post, or any published link).