ads-channel-selection
Installation
SKILL.md
Channel Selection Guide
Five Primary Channel Categories
| Category | Channels | Description |
|---|---|---|
| Paid Social | YouTube, LinkedIn, Facebook, Instagram, Twitter, TikTok, Quora, Reddit | Advertising on social networks |
| Paid Search | Google, Microsoft | Advertising on search engines |
| Paid Review | Capterra, SoftwareAdvice, SelectHub | Advertising on review listing sites |
| Programmatic | Display, Digital Audio, Connected TV, Native | Advertising on the open internet |
| Sponsorships | Influencers, Newsletters, Events, Podcasts | Advertising directly with individuals or organizations |
Programmatic Breakdown
- Display: Banner ads on websites (most familiar form)
- Digital Audio: Spotify, Pandora, iHeartRadio ads
- Connected TV (CTV): Ads on streaming services like Hulu
- Native: Similar to display but with native ad placements that blend with content