Meta Ads Reporting and Dashboards

Turn raw Meta numbers into a decision. This skill pulls live performance, analyzes it against the operating system in the meta-ads skill, and renders a clean, client-ready dashboard.

What this covers

1. Performance analysis - pull live spend, leads, CPL, CTR, CPM, reach at account and campaign level, then read it like an operator (leading vs vanity signals).
2. Reporting - weekly or period-over-period rollups: what changed, what is working, what to fix first.
3. Dashboards - a self-contained HTML dashboard branded with the Frontal logo, that you open in a browser or send to a client.

Scripts

Run from .claude/skills/meta-ads/scripts/ (shared client + .env) unless noted.