SEO Content Brief

Use this skill to create content briefs that satisfy search intent and advance the product story.

Workflow

1. Identify target audience, search intent, business goal, and product relevance.
2. Read references/seo-content-brief-patterns.md.
3. Map query cluster, SERP expectations, differentiators, outline, proof, internal links, and conversion path.
4. Define what original value the page adds beyond existing results.
5. Produce a brief with measurement and refresh plan.

When not to use

• Do not use for generic advice the base model already handles without this skill's specific artifact contract.

Guardrails