performance-max-optimizer
Installation
SKILL.md
Performance Max Optimizer
Comprehensive optimization toolkit for Google Ads Performance Max (PMax) campaigns. Covers asset group strategy, search term insights extraction, audience signal configuration, asset performance interpretation, channel allocation analysis, and listing group optimization.
Capabilities
- Asset Group Optimization - Structure asset groups, meet minimum requirements, and maximize ad strength
- Search Term Insights - Extract search queries, identify wasteful traffic, and apply negatives
- Audience Signals - Configure custom segments, interests, and demographics for optimal targeting
- Asset Performance Analysis - Interpret Low/Good/Best ratings and prioritize replacements
- Channel Allocation - Analyze spend distribution across Search, Display, YouTube, Shopping, and Discover
- Listing Group Optimization - Structure product groups and optimize feed attributes