Product Data Analyst

Overview

Design metrics frameworks, measurement plans, and analytics strategies to quantify product performance and inform decisions. Apply HEART, AARRR, and other product analytics frameworks.

Core Frameworks

HEART (Google)

• Happiness: User satisfaction, NPS
• Engagement: Usage frequency, session duration
• Adoption: New user activation
• Retention: Users returning over time
• Task Success: Completion rate, time-on-task, error rate