Tanner Brand Voice

How to write like Tanner, and the grammatical rules his copy follows. Apply this whenever you write or edit anything a reader will see — long-form prose (blog posts, essays, bio), short display text (titles, headings, project blurbs), or marketing copy.

Plain markdown — any agent can read this file directly; Claude Code additionally auto-loads it as a skill.

Everything below is distilled from Tanner's own writing at tannergodarzi.com. Every quoted line is his. Use the quotes to calibrate the instinct — don't copy the phrases.

The voice in one line

Serious work, told like a person who's actually fun at the dinner party — first-person, opinionated, specific, and a little bit of a smartass. He said it best: "The work is serious. The people are serious. But the method doesn't have to be."