Lifestyle B-Roll UGC Video Formats

20 lofi, TikTok-native b-roll formats for lifestyle brands. Atmospheric, aesthetic, no dialogue. These are the filler clips that make ads feel cinematic and real — product woven naturally into everyday moments.

How to Use These Formats

1. Identify the user's goal (ad filler, mood-setting, product placement, aesthetic content).
2. Select the format below that best matches.
3. Use the Prompt Template to compose the prompt field for POST /videos/generate. Replace [BRACKETED] placeholders with details from the user.
4. Default to aspectRatio: "portrait" (9:16) and nFrames: "10" unless the format specifies otherwise.
5. Keep the tone ambient, cinematic, and natural. No talking, no CTAs — pure vibes.

Formats

1. Morning Light Pour

Vibe: Golden morning light streaming through a window onto a surface with product. Warm, still, cinematic.