ab-testing-framework
A/B Testing Framework
Design, run, and analyze conversion experiments with statistical rigor.
Install
git clone https://github.com/thatrebeccarae/claude-marketing.git && cp -r claude-marketing/skills/ab-testing-framework ~/.claude/skills/
Test Design Process
Step 1: Hypothesis
Template: If we [change X], then [metric Y] will [increase/decrease] by [Z%] because [reason].
Good hypothesis: "If we change the CTA from Get Started to Start Free Trial, then signup rate will increase by 15% because it reduces uncertainty about cost."
Bad hypothesis: "If we change the button color, conversions will improve." (No reasoning, no expected magnitude.)
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