Competitor Ads Analyst

Analyze competitor advertising from public ad libraries to understand what messaging, creative formats, and positioning strategies are working.

Install

git clone https://github.com/thatrebeccarae/claude-marketing.git && cp -r claude-marketing/skills/competitor-ads-analyst ~/.claude/skills/

Core Capabilities

• Extract ads from public ad libraries (Facebook, Google, TikTok, LinkedIn)
• Categorize ad creative by format, message type, and funnel stage
• Identify pain points competitors highlight (with frequency scoring)
• Map competitor positioning and find white space
• Extract headline and copy formulas
• Track creative format trends (UGC, before/after, testimonial, etc.)
• Generate competitive intelligence reports and swipe files