google-ads
Google Ads
Expert-level guidance for Google Ads — auditing, building, and optimizing search, shopping, display, video, Performance Max, and demand gen campaigns.
Install
git clone https://github.com/thatrebeccarae/claude-marketing.git && cp -r claude-marketing/skills/google-ads ~/.claude/skills/
Core Capabilities
Campaign Auditing & Optimization
- Full account audit covering structure, settings, bidding, keywords, ads, and tracking
- Quality Score optimization (expected CTR, ad relevance, landing page experience)
- Search term analysis and negative keyword management
- Budget allocation and pacing optimization
- Wasted spend identification and elimination
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