Get Better, compound learning loop

The whole reason to run outbound from Cursor instead of a fixed SaaS tool is that the system can get sharper every cycle. This skill is what makes that real.

Inputs

outreach-log/x-dms.jsonl              every X DM sent
outreach-log/linkedin.jsonl           every LinkedIn note sent
outreach-log/email.jsonl              every cold email step sent
outreach-log/email-replies.jsonl      replies ingested by /gtm-cold-email --check-replies
outreach-log/manual-replies.jsonl     replies the founder hand-logs (X, LinkedIn)
plays/*.md                            play definitions (slice metrics by these)
sales-pack.md                         current source of truth (we append to it)

If outreach-log/ is empty or every file is missing, tell the founder you need a campaign + ~7 days for replies before there's anything to learn from.

The rubric (single source of truth)