Event Brief Planner

This skill helps marketing team members plan and produce complete event campaign briefs. It collects event details, generates on-brand copy for all campaign assets (landing pages, emails, social posts, ads, banners, newsletters), and provides a KPI tracking framework. Output is Markdown in chat, designed for iteration before finalizing.

When to use this skill

• Planning a new event campaign (field event, conference, webinar)
• Filling out the event campaign brief template
• Writing campaign assets for an upcoming event
• When someone asks "what marketing do we need for [event name]?"

When NOT to use:

• Writing a single email or social post in isolation (use brand-voice-writer)
• Planning an email nurture sequence (use email-nurture-planner)
• Reviewing existing content (use content-reviewer)

Step 0: Pre-flight check

Read REFERENCES.md from the plugin root and run the pre-flight check described there. Call list_marketing_references() to verify Tiger Den is reachable. If it fails or the tool is not found, STOP — do not continue. Follow the error handling in REFERENCES.md.