bcg-growth-share-matrix
BCG 成長佔有率矩陣
Overview
用 BCG 成長佔有率矩陣分析集團或產品組合，將各事業體依 relative market share 與 market growth rate 放入四象限，並產出資本配置、風險說明與後續追蹤動作。
此 skill 預設以繁體中文輸出，但保留 Cash Cows / Stars / Question Marks / Dogs 英文對照。把 BCG 當成投資組合篩選器，不把它當成唯一決策器。
Trigger Map
Use when:
- 使用者要分析集團、SBU、產品線、品牌組合的資源配置
- 問題明確提到
BCG matrix、growth-share matrix、relative market share、market growth - 問題使用別名詞彙，例如
Pets、Problem Child、Wild Cat、搖錢母牛 - 需要在
投資 / 維持 / 收割 / 退出 / 重定位之間做組合判斷 - 需要條列式輸出每個事業體的象限、依據、策略與資本優先序
- 需要把成熟業務的現金來源與成長業務的投資需求串成 portfolio view
Do not use:
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