Opportunity Landscape Mapping

Intent

• Detect emerging wants, friction points, and timing windows across consumer categories, platforms, and geographies.
• Translate diffuse signals into crisp problem statements and opportunity theses.

Inputs

1. Macro trend library (culture, tech, regulatory, commerce, creator economy, web3, gaming).
2. Behavioral data: search terms, app store reviews, social chatter, marketplace data, support tickets.
3. Jobs-to-be-done interviews or transcripts.