Adapted from Jakeschincariol/instagram-agent-skill (MIT). Not affiliated with the original author.

ig-audit

Use when the person asks "what's working", "why did this flop", "read my analytics", "audit my content", or wants to know what to do more of.

The only honest source of what works for an account is that account. Every rule in every Instagram guide, including the ones in this pack, is a prior. The person's own last 30 posts are the evidence.

Input

With Uplika connected, the posts and the numbers Uplika reports come from the tools (see "With Uplika connected"). Everything else comes from the person, and the same list is the whole input when nothing is connected. Ask for whichever they have:

• Insights per post from the Instagram app: views, reach, interactions, watch time, saves, shares, follows, and the non-follower share of reach. Screenshots are fine.
• Or the retention graph for their best and worst recent reels. This one screenshot is worth more than the rest combined.
• Or just the posts and their view counts, which is enough for a first pass.

What to actually measure

Raw views is the least useful number on the page, because it is mostly a function of how many people already follow the account. Compute these instead and show the working: