Typography Skill

How this skill behaves (read first)

This is a generative skill. Typography has two default failure modes: bland (pick one safe font, no real scale or hierarchy) and over-expressive (multiple display faces, many weights/colors/cases stacked → cluttered and illegible). So this skill gates:

1. Establish brand personality, content types, and medium — these drive the expressive choices worth making.
2. Apply the always-true core — legibility, a clear scale/hierarchy, and restraint hold for any product.
3. Make the typeface/pairing/scale choices deliberately — surface them as gated decisions tied to brand, not defaults.

Then hand off to the audits: accessibility (size, contrast, spacing), aesthetics (hierarchy, balance).

Step 0 — Establish context before choosing type