Customer Discovery

Produce decision-grade evidence, not a list of agreeable quotes.

Workflow

1. State the decision and the riskiest assumption it depends on.
2. Define the target participant and disqualifiers before recruiting.
3. Read interviews.md to prepare or conduct interviews.
4. Read evidence-synthesis.md to combine notes without losing contradictions or source context.
5. Read validation-experiments.md when interviews alone cannot test the assumption strongly enough.
6. Return what is observed, inferred, proposed, stale, or conflicting; the strongest disconfirming evidence; confidence; and the next decision.

Boundaries