LinkedIn Post Generation

Before You Start

1. Check for brand voice: Read brand/VOICE.md if it exists. Adapt the brand voice for LinkedIn's professional-but-personal tone. If no voice file exists, default to professional, authentic, and insight-driven.

2. Determine post type: Choose the format that fits the content:

   • Personal Story -- Lessons from experience (templates/personal-story.template)
   • Professional Insight -- Frameworks, observations, advice (templates/professional-insight.template)
   • Contrarian Take -- Challenging industry assumptions (templates/contrarian-take.template)

3. Gather inputs: Topic, key message, target audience (role/seniority), any data or examples to include.

LinkedIn's Unique Culture

LinkedIn sits in a specific cultural space. Understand it before writing: