Blog Post: Answer One Question Better Than Anyone Nearby

RULE: One post, one question, one reader, and something only this business knows. If a competitor could publish the post with only the name changed, do not write it.

A good small-business post answers the question in the first lines, shows the reader that this business has done the work, and gives one clear next step. It is as long as the answer needs and no longer.

0. Load the kit

Load the content kit from content-voice-and-proof: voice, readers, places, proof bank, claim limits, authors. Load identity and services from lib/business.ts and lib/business-profile.ts (or the business profile on a Launch site).

No kit yet: ask the owner five questions and continue. Mark the post "kit missing" in the notes, and suggest content-voice-and-proof next.