seo
SEO Strategy & Planning
SEO is a long game that compounds. This skill helps you plan a content strategy that drives organic signups — deciding what to build, in what order, targeting which keywords.
This skill answers what to write and where. For the other SEO concerns:
- seo-content — How to write it (content briefs, humanized writing, SERP feature targeting)
- technical-seo — How to implement it in code (meta tags, schema, CWV, crawlability, GEO)
- seo-audit — How to assess what exists (scan a codebase, produce an action plan)
Workflow
More from whawkinsiv/solo-founder-superpowers
about-me
Use this skill when the user wants to create a founder profile, establish their personal voice for content, or set up context so other skills produce personalized output instead of generic AI copy. Also use when the user says 'set up my voice,' 'create my profile,' 'who am I,' 'about me,' 'my background,' 'make content sound like me,' or 'founder profile.' Creates ABOUT-ME.md in the project root — a reference file that other skills naturally use to personalize copy, strategy advice, and outreach. NOT for customer personas or ICP (see customer-research). NOT for editing existing text to sound human (see humanize). NOT for visual brand identity (see brand-identity-generator).
2landing-page
Use this skill when the user needs to create or improve a landing page, write above-the-fold copy, structure a sales page, or increase landing page conversion rates. Also use when the user says 'build my landing page,' 'homepage copy,' 'hero section,' or 'marketing site.' Covers page structure, headline formulas, buyer psychology, and conversion elements.
2focus
Use this skill when the user suspects an activity isn't worth their time, feels stuck on something, or wants to know if they should keep doing X or try something else. Also use when the user mentions '80/20,' 'Pareto,' 'is this worth my time,' 'should I keep doing X,' 'not getting results from X,' 'spending too much time on X,' or 'what should I focus on instead.' Delivers a kill/refine/pivot verdict with a concrete weekly action plan.
1beautify
Use this skill when the user wants to make their app look better, says it looks like a template, asks how to achieve Stripe/Linear quality, or says something looks off. Covers visual hierarchy, whitespace, composition, color application, and typography in practice.
1growth
Use this skill when the user needs to design a product-led growth strategy, build viral loops, improve activation metrics, or reduce churn. Covers PLG funnels, activation metrics, viral mechanics, retention strategies, and growth systems.
1deploy
Use this skill when the user needs to deploy their app, choose a hosting provider, connect a custom domain, set up environment variables, manage a production database, configure DNS, or go from 'it works locally' to 'it's live on the internet.' Covers hosting selection, deployment workflows, domain setup, and production operations for non-technical founders.
1