marketing-funnel-mapper
Installation
SKILL.md
Marketing Funnel Mapper
Map the funnel clearly so channel, message, and CTA fit each stage. Align assets and KPIs to stage intent.
Quick Reference
Key Insight: Each stage has a different goal. Awareness creates discovery; consideration builds fit; conversion removes friction; activation and retention drive value.
When to Activate
Activate when the user asks to:
- design or diagnose a marketing funnel
- map funnel stages and assets
- align KPIs to funnel stages
- identify funnel gaps