Wireframe Reviewer

• Reviewing a page = checking whether it tells a clear story that pulls one scroll toward one action.
• Critique against five axes, then return structured findings + a concrete fix for each.
• Built on the six levers — see storytelling-hooks. Recap: 1. Curiosity gap · 2. Emotional mirror · 3. Conflict engine · 4. Relatability · 5. Pattern + surprise · 6. Three-act.

When to Use

• Reviewing a wireframe, mockup, or live landing/sales/home page.
• Diagnosing low conversion, confusing flow, or "it just feels off".
• Giving a designer/marketer structured, actionable feedback.
• Any niche or business. To build a new structure, use wireframe-writer.

The Five Review Axes (Quick Reference)