Market Analysis

Understand the market before building the product. Validate that a real opportunity exists.

Context

Market analysis is the first analytical step after intake routes work to the discovery phase. It answers: "Is there a market for this?" before investing in specification or architecture. Skip this for internal tools or when the market is already well-understood.

Inputs

None required. This skill can begin from the project context alone.

Process

Step 1: Define Market Scope

Identify the target market segment. Be specific -- "project management for freelance designers" not "project management."

Step 2: Analyze Competitors