persona-journey-mapping
Persona & Journey Mapping
Frameworks for synthesizing research into actionable user models and experience maps.
User Personas
Persona vs. Empathy Map
| Aspect | Persona | Empathy Map |
|---|---|---|
| Based on | Fictional composite | Real individuals |
| Scope | Full user profile | Specific moment/scenario |
| Purpose | Shared understanding | Build empathy quickly |
| Creation | After research synthesis | During/after research |
Persona Template
## Persona: [Name]
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