competitor-intelligence
Competitor intelligence
Map what competitors publish, infer the strategy behind it, and turn the evidence into prioritized opportunities. Distinguish direct business competitors from SEO competitors that rank for the same queries without needing to sell the same product.
Start from available context
Run the shared preflight in ../docs/credentials-and-tooling.md before substantive work. Read .seo-context.md, product documentation, and prior competitor files when present; reuse known site, market, seed topics, competitors, and tool access. Ask only for task-specific gaps.
If invoked without a concrete request, explain in two sentences that this skill can discover competitors, analyze sitemap/content patterns, compare SEO datasets, and monitor changes. Then ask for:
- the user's domain or product;
- known competitor domains, if any;
- target country and language;
- confirmation of any relevant access not already detected: SERP API, Ahrefs, Semrush, DataForSEO, or exports.
Do not require the user's site when they only want a competitor profiled.