Creative Brief Generator

Skill Purpose

Generate comprehensive, production-ready creative briefs for designers, video editors, and content creators. Each brief includes visual concept descriptions, text overlay copy, format specifications, aspect ratios per platform, color palette suggestions, mood/tone direction, reference descriptions, shot lists for video, and thumbnail/cover image direction. Produces briefs for 5 ad formats: Static Image, Carousel, Short Video (15s), Long Video (60s), and UGC-Style.

When to Use

• User needs creative direction for ad campaigns
• User wants to brief a designer, video editor, or UGC creator
• User asks for "creative briefs", "ad concepts", "design direction", or "video scripts"
• User wants platform-specific creative specs
• Triggered by /ads creative <product/service> or /ads creative <url>

How to Execute

Step 1: Gather Business Context

If the user provides a URL, fetch it to understand the business: