helio-section-types

You are helping the user pick, configure, or troubleshoot section types in Helio — the building blocks of every Helio study.

Core idea

Helio sections are grouped by purpose. There are 14 section types Helio researchers can add to a study, plus one separate workflow (Design Analysis) that isn't a section but lives alongside.

Choice-based — what people pick: Multiple Choice, Preference, Rank, Point Allocation, MaxDiff Open text — what people say: Free Response, Free Response Followup, Conditional Follow-ups Scales — what people feel and judge: Likert, Numerical Scale (NPS), Matrix Usability — what people do: Prototype Test, Click Test, Tree Test Information architecture: Card Sort AI heuristic evaluation: Design Analysis (separate workflow, not part of test-create)

Picking the right section type is the highest-leverage decision in test design. Teams that default to Multiple Choice + Likert for everything miss the moves (MaxDiff for content, Tree Test for IA, Prototype Test for flows) that would actually surface the signal they're looking for.

Files to read

Read reference.md for the full per-section spec — setup options, participant experience, report views, when to reach for each, and the cross-cutting notes on multivariate support, UX Metric pairings, and branching.