create-imessage-video-ad

Built from these proven iMessage builds: the Clinikally build (newest), the Catchback Cards build, and the Peloton build. Adapt paths to your project.

Purpose

Use this skill when an ad concept calls for an authentic iMessage thread reveal: someone screenshots a product/result, sends it to a friend, the friend reacts and asks what app/service it is, and the conversation surfaces the brand + a CTA code. Produces a 9:16 social-native ad with real Apple iMessage SFX, optional music bed, and brand end card — one continuous Playwright recording assembled into a master MP4 plus 9:16 / 1×1 variants.

Reference builds

Three reference builds — copy the closest one as your starting point:

• the Clinikally build — NEWEST; default starting point. iPhone-frame variant (Variant B: framed phone + Dynamic Island over a brand-relevant background photo), dark theme, native 1080×1920 recording, full composer drives on every sent bubble, NB2-generated hook/background/end-card-base assets, reference-styled end card. Friend-asks-friend inverse angle. 21.2s.
• the Catchback Cards build — abstract-glow end card, gray peer avatar, product-flex hook (screenshot of a graded card with a price). 20.6s. Playful brand voice. Plain-chat variant.
• the Peloton build — photo-background end card with real Peloton wordmark, indigo peer avatar, result-flex hook (Strava finish-line summary rendered locally as HTML→PNG). 19.0s. Grounded brand voice. Plain-chat variant.

When to use