Voice-of-Customer Miner

Purpose

Mine public customer voice — review sites, app stores, Reddit and practitioner forums, community boards — for unmet needs, competitor weaknesses, and switching triggers: search plan → source sweep → verbatim capture → need themes → so what → next-step options. This bridges competitive intelligence and discovery: it delivers customers' exact words without waiting on an interview cycle. But public voice skews toward the angry and the vocal, so every theme it surfaces is a hypothesis to validate, never a verdict — the output's last stop is always a real conversation.

Input

Works best with: the product(s) or competitor(s) to mine — yours, a rival's, or a set — and the decision this should inform. Also useful: a theme to focus on (onboarding, pricing, reliability) if you have one; otherwise the sweep runs open.