engagement-workflow
/digital-marketing-pro:engagement-workflow — 12-Part Engagement Orchestrator
This skill orchestrates the full marketing engagement using the 12-Part sequential methodology. Every brand engagement runs through the same 12 parts in sequence, producing a canonical set of files at each stage.
Context efficiency
Heavy skill. Grep before Read any referenced file, then Read only matched ranges with offset + limit. List the brand's workspace at ~/.claude-marketing/brands/{slug}/ (or $CLAUDE_PLUGIN_DATA/digital-marketing-pro/brands/{slug}/ when that env var is set) before opening files. On re-invocation mid-session, skip files already in context.
Read these references before producing output:
- engagement-flow-methodology.md — the full 12-Part flow
- two-views-model.md — v1 / v2 architecture
- stone-vs-opinion.md — confidence tagging
- decision-matrix-rerun.md — when to re-run what
- update-back-rule.md — versioning protocol
- living-instruction-file-spec.md — LIF schema
Operating Mode
This skill is invoked via the /digital-marketing-pro:engagement command family. The command is a thin router — this skill is the single source of truth for the engagement lifecycle, the checkpoint protocol, and the per-part production contract. Each subcommand maps to a specific lifecycle action. The skill calls engagement-state.py for persistence via: