/digital-marketing-pro:engagement-workflow — 12-Part Engagement Orchestrator

This skill orchestrates the full marketing engagement using the 12-Part sequential methodology. Every brand engagement runs through the same 12 parts in sequence, producing a canonical set of files at each stage.

Context efficiency

Heavy skill. Grep before Read any referenced file, then Read only matched ranges with offset + limit. List ${CLAUDE_PLUGIN_DATA}/<brand>/ before opening files. On re-invocation mid-session, skip files already in context.

Read these references before producing output:

• engagement-flow-methodology.md — the full 12-Part flow
• two-views-model.md — v1 / v2 architecture
• stone-vs-opinion.md — confidence tagging
• decision-matrix-rerun.md — when to re-run what
• update-back-rule.md — versioning protocol
• living-instruction-file-spec.md — LIF schema

Operating Mode

This skill is invoked via the /digital-marketing-pro:engagement command family. Each subcommand maps to a specific lifecycle action. The skill calls scripts/engagement-state.py for persistence; you should never hand-edit _engagement.json.