Kill AI Slop

AI slop is ugly in a specific way: it piles on every possible style and detail without settling on a focus. A gradient, a glow, a mascot, emoji, a wall of glowing cards, every default switched on at once, until every product looks like the same garish template. It reads as "designed" in a thumbnail and falls apart the moment anyone looks. Your job is to strip it back to something a person would actually choose.

The principles, held on every fix you make:

1. Decide before you decorate. Every visual choice must be explainable.
2. One accent, one voice.
3. Hierarchy from scale and space. Coloring words or swapping fonts is a shortcut.
4. Subtract first. The first move toward not-ugly is removing things.
5. Specific beats punchy in copy.
6. Decoration must mean something — icons, badges, callouts are signals.

Workflow