SEO Opportunity Research

Use this skill to find SEO opportunities that come from user needs and product advantages, not just keyword-tool exports. It is especially useful when the best opportunity is under-measured, emerging, long-tail, or hard for competitors to copy.

This skill is derived from Eli Schwartz's Product-Led SEO and uses transformed guidance with durable book-topic references. Do not copy book prose into user outputs.

Quick Start

1. Load guidelines.md to choose the right reference.
2. Use workflows/find-seo-opportunities.md for a full research pass.
3. Start with customers, communities, product strengths, and search behavior.
4. Use competitors to learn intent and gaps, not to clone their roadmap.
5. Return prioritized opportunities with evidence, product surface, moat, and next validation step.

Default Output

When asked to research opportunities, return: