GTM Enrichment — Smart (Multi-Provider Waterfall)

Enrich a lead from an email address (+ optional name) using a waterfall strategy: start with cheap APIs ($0.01 each), cross-reference for confidence, then use expensive AI agents only for gaps. Spends proportionally to lead quality.

Cost: $0.04 (best) to ~$0.12 (typical with buying signals) to ~$0.26 (worst, Sixtyfour fallback) Latency: ~5-15s typical, up to 60s if Sixtyfour fallback triggers

Input

Required:

• email — the lead's email address (e.g., jane@acme.com)

Optional:

• name — full name if known (improves match rate)

Workflow

Step 0: Extract Domain + Free Email Check