meta-ads
Meta Ads Skill Router
This skill routes to the appropriate Meta advertising workflow based on the user's intent.
Step 1: Determine Intent
Analyze the user's request to determine which workflow is needed:
Plan Campaign (plan-campaign.md) - Use when:
- Creating a new campaign from scratch
- Designing campaign structure
- Defining audiences for a new campaign
- Creating ad creative briefs
- Setting up budget allocation
- User says: "create", "plan", "design", "new campaign", "launch"
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9list-building
Build targeted lists of potential buyers from LinkedIn based on ICP criteria. Use when user wants to find prospects, build buyer lists, search LinkedIn for customers, or define their ideal buyer profile. Not for competitor research. Can be invoked with optional campaign_id and/or criteria (e.g., "campaign_fintech_q1 VP Engineering at Series B SaaS companies in SF").
3lead-research
Research LinkedIn prospects to find personalization opportunities and ice breakers. Use when user wants to research a lead, personalize outreach, find ice breakers, or understand a prospect better. Can be invoked with linkedin_url, lead_name, or campaign_id.
2campaign-execution
Execute LinkedIn outreach campaigns by sending connection requests and messages. Use when user wants to run a campaign, execute outreach, check campaign status, send messages, or track campaign progress. Can be invoked with optional campaign_id and action (run, status, pause, resume).
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